There has been a lot of talk buzzing around the web regarding Facebook’s changes to “people who saw this” or in other words how many people a brand can reach on their Facebook page. Two stories that caught my eye recently were surrounding the opinion of the Dallas Mavericks owner, Mark Cuban; on why he believes Facebook is driving brands away. The other story though acts as a rebuttal to Cuban’s theories and is on the opposite side of the scale. But which one is right?
