What Businesses Need to Know About Social Media (Quick Facts Video)

May 16, 2012 Social Media, Social Media for Business, Social Media Marketing, Social Networks, Videos 2 comments
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Social Media is not a fad.

Despite what you may have been told, Social Media is an evolution within our Communications history. The Internet, Social Media’s platform provider, has given us the ability to engulf all prior revolutions of communications; these transformations have been made up of five in total, with the Internet being the fifth key player. We are now able to read newspapers, communicate via phone, watch and listen to videos and music and view television as well as listen to the radio, each in their own right a huge revolution, however, with the Invention of the Internet, all prior innovations are now capable in the fifth revolution, the Internet.

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What Exactly Has Changed On Facebook Pages (Recorded Webinar)

April 26, 2012 Automotive Social Media, Facebook, Social Media, Social Media for Business, Social Media Marketing, Social Media Webinars, Social Networks No comments
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facebook-timeline

Facebook changes on a regular basis and most recently they dramatically changed the way our Facebook Pages look to the new Timeline. These changes are more than superficial, they have changed, moved and add features to help your business connect further with your targeted audiences.

Do you know all the changes and do you feel comfortable with all the changes that have occurred to your Facebook Page?

If you want or need some guidance, here is a 1hr. free recorded webinar that will help you understanding how to market, connect and build relationships further using your Facebook Page as the platform and will fill the gap with information you may not know, even if you think you understand the Timeline.

In this webinar we cover:

What Exactly are the Facebook Page Changes?
How Do these Changes Affect your Business
Why does Facebook make so many changes to its pages?
How can you adjust quicker to the changes Facebook makes
Why Facebook Changes, change you.

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6 Easy Steps to Increase Interaction on Your Brands Facebook Page

April 10, 2012 Facebook, How-To, Social Media, Social Media for Business, Social Media Marketing, Social Networks, Tips No comments
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6 Easy Steps to Increase Interaction on Your Brand’s Facebook Page

After realizing how important it is for a brand to have a Facebook Page, the easy part is creating one; the hard part is building interaction.

Often, I have been asked “How do you increase interactions on a Facebook Page?” and depending on what industry your business is in, it can become a bit tricky. However, with some guidelines to keep in mind, you may be able to differentiate what would best suit your brands community and what would be a waste of time.

These steps can be applied to your Facebook Page, or any other Social Network you may be using to increase brand awareness and build relationships.

The steps you need to follow are simple, yet easy to make complicated, in a Social Media world we sometimes overlook what may be obvious, and so here are some tips that may help.

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8 Items that Could Make a 24/7 Social Media Specialist’s Life Easier

February 25, 2012 Social Media, Social Media Specialist, Tips No comments
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Items that Could Make a 24/7 Social Media Specialist’s Life Easier

As a fellow Social Media Specialist, I love to search for items that could help make my passion for the Industry a little easier to manage, since Social Media is a 24/7 career path. Having comfort while maintaining your work from home is ideal and this includes items that could improve your multitasking skills too. Here are some of those items that could make a 24/7 Social Media Specialist’s life a little easier.

1. Cyber Clean Cleaning Compound

Cyber Clean Cleaning Compound

Since you are glued to your computer, the one thing you want to do is keep it clean. Ridding away germs so you remain feeling good and healthy. This putty-like cleaner can easily fit in the hard to reach places on your computer, like your keys on your keyboard.

The patented high-tech cleaning compound is effective at removing 99.99% of harmful particles. So germs remain at bay and you don’t fall behind, and as a Social Media Specialist yourself, you know how much of a hassle that can be.

(via: Amazon)

2. Liquipel Phone Waterproofing

Liquipel Phone Waterproofing

Our schedules can be very hectic which can lead us to becoming forgetful. Unfortunately, we not only leave money in our pockets these days, we leave our phones too, and finding our phone in the washer is not ideal when you are expecting a call, or if you do work from your phone. Liquipel Phone Waterproofing can protect your phone from this incident.

(via: liquipel)

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The Automotive Industry Made a Touchdown with Super Bowl Ads (Videos)

February 6, 2012 Automotive Social Media, Social Media, Social Media for Business, Social Media Marketing No comments
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The Automotive Industry Made a Touchdown with Super Bowl Ads

Forty-Two Super Bowl ads ran this Super bowl Sunday and out of the forty-two, eleven were dedicated to the Industry we know and love, Automotive.

The key players were, Chevrolet with the most ads. Chrysler, Kia, Cadillac, Volkswagen, Audi,  Honda and Volkswagen let’s break it down in numbers shall we? Kia, Honda, Cadillac, Audi, Volkswagen and Chrysler each had a Super bowl ad spot, Chevrolet, however led the pack with a total of four ads during this year’s Super Bowl.

Even Cars.com got in on the action.

Although each automotive maker varies from each other, and in fact we know they compete with each other for the consumers attention, there was a common theme that was seen in each of these ads. That theme was creativity, and humanization.  Each added a personal touch, some more than others (especially the Chrysler spot) yet each reached for a human emotion rather than a dollar sign.

Continue Reading on the TK Carsites Blog.

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Read more Social Media news on TheErinRyan Blog.

Nominate Us for a Shorty Award for Social Media Blogging Straight from our Blog!

February 5, 2012 Social Media No comments
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Shorty_Awards

As a part of our Community your voice has always mattered to us, especially in the comments and tweets you have sent our way. We hope we always provide you with interesting, informative and intriguing content that aids you with any Social Media inquiries you may have. Our goal has always been to be your source for Social Media News that leans more on the educational side rather than simply reporting.

Continue Reading on The Socialeyezer blog.

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Read more Social Media news on TheErinRyan Blog.

Social Timing Insights (Infographic)

January 16, 2012 Infographics, Social Media, Social Media for Business, Social Networks No comments
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The_Science_of_Social_Timing

Learning when customers are most receptive to a status update is dependent on timing, yes, the times you decide to post influences the fluctuations of responses, this includes likes, retweets, comments and shares. Choosing the best date and time can be crucial for your brand awareness and Social Media efforts.

The following infographic created by argylesocial, uncovers the best days to post, engagement at its peak for B2B and B2C marketing, and weekdays vs. weekend postings. These dates and times can vary depending on your industry; however, knowing insight on when people are active amongst Social Networks is imperative to acquire in order for your business to begin building internal insights of your own.

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Happy Pupidays!

December 21, 2011 Videos 2 comments
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Happy_Pupidays

If there are two things I love in life, that is the Holiday Season and furry creatures on four legs. Each make me smile ear to ear and cause a glowing sensation within my heart. Mixing the two together is like mixing peanut butter with chocolate, an exceptional blend of epicness. That is why when I saw this video, I could not help but pass the heart glow onto you.

Let the Magical Madness enlighten your day!

The Facebook Obsession (Infographic)

November 13, 2011 Facebook, Infographics, Social Media, Social Networks No comments
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The Facebook Obsession (Infographic)

Our obsession with Facebook is a clear statement that we yearn to connect. The following infographic created by OnlineSchools provides statistics of Facebook users activities and how we have become a Facebook society. Literally, we have transformed the way we recommend our life interests, our form of communication and effectively, the way we remain united with people. Check out the facts that is ultimately changing the world.

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How to Build a Social Media Strategy for Your Dealership (Recorded Webinar)

August 21, 2011 Automotive Social Media, How-To, Social Media, Social Media for Business, Social Media Webinars No comments
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Social-Media-Strategy-for-Automotive

Do you have a Social Media Strategy in place? Not sure how or where to begin? Or maybe the old one needs some updating? The old adage of “Failing to Plan is just Planning to Fail” can also be applied to your Social Media strategy. Progressing within Social Media can be a daunting task if you are not familiar with Social Networking sites. And anxiety can set in if you are not sure how to control or manage social media and if you are altogether new to this innovative way of branding and marketing your Dealership. Having a focused strategy will diminish worries and build on your dealership’s success.

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